Southeast HVAC News
LG Air Conditioning Technologies
Joins Baker Distributing's 2019 NASCAR Sponsorship.
NASCAR Truck Series Partnership with Nationwide Distributor
Raises LG's Profile with HVAC Customers, Installers.
LG Electronics USA Air Conditioning Technologies, in conjunction
with nationwide HVAC distributor Baker Distributing Company, is
supporting winning race car driver Gus Dean and Young's Motorsports
for the NASCAR Gander Outdoors Truck Series 2019 season.
The collaboration kicks off with the season-opening NextEra Energy
Resources 250 at Daytona International Speedway on Feb. 15. LG Air
Conditioning Technologies will support Dean in a primary role for
eight races – with LG branding included on trucks, equipment,
uniforms and promotional items, while serving as an associate
partner for the remaining 15 races of the season.
"By supporting Gus and the Young's Motorsports team during the 2019
NASCAR Truck Series, LG and Baker are forging a new path together on
the race track," said Kevin McNamara, senior vice president and
general manager, Air Conditioning Technologies, LG Electronics USA.
"This alliance marks the next evolution in an already successful
collaboration between two companies that are dedicated to bringing
award-winning solutions to the HVAC industry."
Dean, a native of Bluffton, S.C., is a two-time winner of the ARCA
(Automobile Racing Club of America) Racing Series. For the 2019
NASCAR Gander Outdoors Truck Series, he is joining Young's
Motorsports full-time to compete for Rookie of the Year honors in
the No. 12 Chevrolet Silverado. 2018 ARCA Championship Crew Chief
Jeff Stankiewicz will lead the team's efforts this season.
"The NASCAR truck series is the ideal vehicle, so to speak, for LG
to engage with our HVAC contractors and installers," McNamara said.
In conjunction with Baker Distributing's NASCAR sponsorship, LG Air
Conditioning Technologies will have a primary support role in these
•Daytona International Speedway, Daytona Beach, Feb. 15
•Atlanta Motor Speedway, Atlanta, Feb. 23
•Charlotte Motor Speedway, Charlotte, N.C., May 17
•Bristol Motor Speedway, Bristol, Tenn., Aug. 15
•Las Vegas Motor Speedway, Las Vegas, Sept. 13
•Talladega Superspeedway, Talladega, Ala., Oct. 12
•ISM Raceway, Avondale, Ariz., Nov. 8
•Homestead-Miami Speedway, Miami, Nov. 15
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"LG leads the
industry with innovative technology and flexible connectivity
solutions, and we are proud to collaborate with them on
award-winning solutions for our customers," said Baker Distributing
President Matt Roth. "Building on our long-standing relationship
with Gus Dean, we look forward to introducing our valued partner LG
to the NASCAR circuit this season."
The NASCAR Gander Outdoors Truck Series (formerly the NASCAR Camping
World Tuck Series) is one of three national divisions of NASCAR,
along with the Xfinity NASCAR series and Monster Energy NASCAR Cup
For more information on LG's complete portfolio of air conditioning
systems visit lghvac.com.
About LG Air Conditioning Technologies
The LG Electronics USA Air Conditioning Technologies business is
based in Alpharetta, Ga. LG is a leading player in the global air
conditioning market, manufacturing both commercial and residential
air conditioners and providing total sustainability and building
management solutions. From consumer and individual units to
industrial and specialized air conditioning systems, LG provides a
wide range of products for heating, ventilating and air
conditioning. The company's industry-leading variable refrigerant
flow (VRF) technology minimizes efficiency losses, provides
sustainable energy savings and offers some of the lowest life cycle
cost of any system on the market today. LG Electronics USA, based in
Englewood Cliffs, N.J., is the North American subsidiary of LG
Electronics Inc., a $54 billion global force and technology leader
in consumer electronics, mobile communications, home appliances and
air solutions. LG is a 2018 ENERGY STAR® Partner of the
About Baker Distributing Company
Founded in 1945, Baker Distributing Company is engaged in the sales
and distribution of HVAC, refrigeration and food service, equipment,
parts and supplies for residential and commercial applications. With
over 200 locations in 22 states, each Baker Distributing Sales
Center is staffed by the most knowledgeable and customer
service-oriented people in our industry. With a complete inventory
of HVAC/R products and technical assistance, our Sales Centers can
provide you with the products and information you need to make your
job and you more efficient.